Chocolate ice cream bar on a pure white background, generated by whitebg
Chocolate ice cream bar on a wooden table before background removal
OriginalWhite BG
Ice cream bar
Pasta sauce jar on a pure white background, generated by whitebg
Pasta sauce jar on a shelf before background removal
OriginalWhite BG
Pasta sauce jar
Leather handbag on a pure white background, generated by whitebg
Leather handbag on a chair before background removal
OriginalWhite BG
Leather handbag
Pure white #FFFFFFProduct fills 85%No border · no text
whitebg · AI White-Background Generator for Amazon

whitebg creates Amazon-ready
white-background images

whitebg is an AI white-background image generator built for Amazon sellers. Upload any product photo and whitebg removes the background, then fills it with pure white to produce a compliant Amazon main image in seconds — no Photoshop, no design skills, no manual masking.

Start for free
Meets Amazon image rules
Ready in 3–5 seconds
Batch processing

From any photo to a white background — instantly

On the left is a product shot taken anywhere — on a table, in a studio, or outdoors. On the right is the Amazon-ready main image whitebg produces automatically. Drag the slider to see how whitebg separates the product from its background and drops it onto a clean white canvas.

Why Amazon sellers need white-background images

Amazon requires the main image to have a pure white background (#FFFFFF), the product to fill at least 85% of the frame, and no borders, text, watermarks, or logos. A non-compliant image can be suppressed in search or rejected during listing, which directly costs you sales. Many sellers only notice the problem after a listing is already suppressed, which is why fixing the background up front saves hours of rework. whitebg bakes these rules in by default, so every image you export already matches what Amazon expects. The same white-background standard applies on Amazon.com, Amazon.co.uk, and every other marketplace — and whitebg handles it for you.

What is whitebg?

whitebg is a web-based AI tool that turns ordinary product photos into marketplace-ready white-background images. Instead of opening Photoshop and spending minutes with the pen tool, you upload a photo and whitebg does the cutout for you. The result is a pure-white (#FFFFFF) image that follows Amazon's main-image requirements, so your listing looks professional from day one. whitebg runs in the browser and on our servers, which means there is nothing to install and no learning curve. Because the whole pipeline is automated, you can process a single hero shot or an entire catalog without leaving your browser. whitebg also keeps your workflow consistent — every export uses the same pure-white canvas, so your storefront looks uniform across hundreds of SKUs.

  • An AI background remover that thinks in Amazon rules, not just pixels
  • A compliance checker that flags border, text, and fill-ratio problems before you download
  • A batch engine that processes a whole folder of SKUs in a single pass

Built for Amazon sellers

More than background removal — it's about compliance and speed.

AI background removal

One click strips any background, even tricky hair, fur, and translucent edges, leaving a clean cutout you can trust on a white canvas.

Pixel-perfect pure white

whitebg outputs a true #FFFFFF background with clean, anti-aliased edges and no gray halos around the product.

Amazon compliance check

Before you download, whitebg validates the background, fill ratio, and forbidden elements, then tells you exactly what to fix.

Batch processing

Drop in a folder or ZIP and let whitebg process dozens of SKUs at once instead of editing them one by one.

HD export

Export up to 4K so your listings stay razor-sharp on phones, tablets, and desktop shopping pages.

Multi-format export

Save as PNG or JPG on a pure white background, both accepted by Amazon's image uploader.

Three steps, no design skills needed

From a raw photo to a compliant main image in under a minute — whitebg does the hard part.

01

Upload

Drag your product photo into whitebg. Any background works: a shelf, a countertop, or a lifestyle shot.

02

AI processing

whitebg removes the background and fills to pure white in seconds, then runs its compliance check automatically.

03

Download

Get an Amazon-ready white-background image, or batch-export the whole set straight to your computer.

Strictly aligned with Amazon's main-image rules

whitebg checks every image against the exact requirements Amazon enforces, so you don't have to memorize the policy yourself.

Pure white background (#FFFFFF)
Product fills at least 85% of the frame
No border, text, watermark, or logo
Shows only the product itself for sale

Who should use whitebg?

whitebg is made for anyone who lists products on Amazon and needs clean white main images without hiring a designer. Solo sellers, growing brands, and agencies all use whitebg to keep listings compliant at scale. If you run a handmade shop, a private-label brand, or a wholesale catalog, whitebg removes the image-editing bottleneck so you can focus on sourcing and selling. New sellers benefit most: you get marketplace-grade images from day one, even before a design-tool subscription makes sense.

Solo Amazon sellers who want pro-looking images without Photoshop
Brands and manufacturers shipping many SKUs every month
Agencies that produce listings for multiple client stores

Simple, transparent pricing

Start free with whitebg. Upgrade when your store grows.

Free

For trying it out

$0/ mo
  • 1 image / month
  • Standard resolution
  • Basic removal
Get started
Popular

Pro

For active sellers

$13.50/ mo
  • 500 images / month
  • HD export
  • Batch processing
  • Compliance check
Choose Pro

Business

For teams & agencies

$54/ mo
  • 2000 images / month
  • 4K export
  • API access
  • Priority support
  • Overage $0.03/image
Choose Business

Frequently asked questions

Everything you want to know before uploading your first photo to whitebg.

Are the white-background images Amazon-compliant?

Yes. whitebg follows Amazon's main-image rules by default: pure white #FFFFFF, the product filling 85% of the frame, and no border, watermark, or text. You can review the compliance check before downloading.

Which formats are supported?

whitebg exports PNG and JPG on a pure white background, both accepted by Amazon's image uploader.

How long does one image take?

Most images are processed in 3–5 seconds. Larger batch jobs take a little longer, but you can queue a whole folder at once.

Can I process in bulk?

Yes — Pro and above let you upload a folder or ZIP and process up to 50 images at a time with whitebg.

What happens to my images?

whitebg only uses your photos briefly to generate the result and never reuses them for training or anything else; you can delete them anytime.

Do I need Photoshop or design skills?

No. whitebg is built for sellers, not designers. Upload, wait a few seconds, and download — that is the whole workflow. whitebg handles the cutout, the white fill, and the compliance check in one step, so the only buttons you touch are upload and download.

Which Amazon marketplaces are supported?

Any marketplace that requires a white main image. The white-background standard is the same on Amazon.com, Amazon.co.uk, Amazon.de, Amazon.jp, and more. whitebg exports a generic white main image that meets the shared rule, so one export works across regions.

Is there a free plan?

Yes. The free plan lets you generate one image a month so you can try whitebg before upgrading to a paid tier.

Can I use whitebg on mobile?

Yes. whitebg runs in the browser, so you can upload and download images from a phone or tablet as easily as from a laptop. The interface is touch-friendly, and the same account syncs your history across devices.

Ready to make your listings compliant?

Upload one photo and see your Amazon-ready white-background image in seconds.

    whitebg · AI Amazon White-Background Image Generator